‘Have your coffee – and drink it too’. What Does Alteryx and a Nespresso Machine Have in Common?

Given my barista background, as Continuum’s newest intern this analogy seemed most appropriate for us to share. This will all make sense in the end (stay with me). 

Eventually, the day comes when people decide that classic instant coffee will no longer do, and the only way to get a decent cup is with a proper, bells-and-whistles, espresso machine.
Until you try and use it, and realise, that nothing is ever as simple as it looks.  

Only once started do you realise you are going to have to quickly descend the rabbit hole.
Types of beans, grinding textures, water temperature, ratios, pressures, milk steaming, the list of things to understand (and which can go wrong) is endless.
Without a lot of extra time, work and money, you’ll never beat that original instant.  

So, unless you possess that rare brilliance, you should end up with the magical Nespresso machine.
Simply pop in a capsule, press a few simple buttons, and out comes a cup of coffee to rival even the best coffee shops.  

This is where the long-winded analogy begins to make some sense - and the beauty of Alteryx begins to be revealed.  

As with coffee, you could always stick with subpar data quality, and long-winded, repetitive analysis (instant coffee). You could attempt to delve into the world of code, something completely needed in the world, and in relation to this, is equivalent to the proper espresso machine. However, most people just don’t have the fundamental knowledge to achieve this.  

In most cases, it’s best to give someone a Nespresso machine – Alteryx.

This allows for all the conveniences of coding, without having to do the complicated bit. Something easily accessible without background knowledge, and produces incredible results. It truly does allow anyone to access data in a way they previously couldn’t.

And the coders are not forgotten, with Alteryx allowing R and Python built-in, you’re free to code, directly in the platform without the boring data access stuff.
This allows those who code and those who don’t, to truly work together, breaking those barriers.  

It has never been easier to give the power of analytics to everyone.

And on that note, I’m off to have a coffee…